Leverage the Power of a Landing Page to Increase Conversions
Presentation is everything…a fabulous offer needs and equally fabulous an effective landing page to show it off.
Build
Database
Generate more conversions from your value propositions and build your database of prospects.
Conversion
Tools
We use an advanced set of conversion tools to ensure that your landing page is implemented effectively.
Integration
Options
A number of platforms allow for integration that enables your leads to be efficiently captured and tracked.
Monitoring &
Reporting
Your landing page will be monitored and reporting presented as part of your overall campaign results.
Give Your Lead Magnet a Gateway Optimized for Conversions
Send traffic to a simple, distraction-free web page designed specifically for conversion.
Capture leads with a value (lead magnet) for value (contact information) proposition that shows thought leadership, keeps you top of mind, and builds your database.
Advanced Set of Conversion Tools
From strategy and design to monitoring and reporting, we handle every aspect of your landing page implementation.
PPC Campaign Strategy
Along with your Google AdWords and Facebook Ads strategy, a landing page is a necessary component for a special offer presented as part of your PPC marketing efforts.
Customized Landing Pages
Landing pages are fully customized to your branding and to ensure that your offer is presented as the unique value proposition that it is.
A/B Testing
Vary specific elements of your landing page to determine what potential customers are the most responsive to. Apply what you learn from A/B Testing to future campaigns.
Dynamic Text Replacement
Automatically display select keywords to match the search terms your prospects are using in search engines. This makes your copy more relevant and boosts your AdWords Quality Score.
Integrations
We can integrate your landing page with marketing automation platforms and CRMs like ActiveCampaign and Infusionsoft. Additional integrations are available for a number of other CMSs, email service providers, as well with other platforms through Zapier.
Analytics & Reporting
As with all the other digital marketing services we provide, analytics and reporting is provided to provide helpful marketing data for future campaigns.
Strategy
- Develop a strategy for integrating landing pages into current and future campaigns
- Develop a strategy for incorporating landing pages fit with your overall funnel strategy and PPC campaigns
- Help you determine appropriate messaging for your prospects
Implementation
- Craft all content and messaging
- Design layout of landing page
- Set up of lead magnet
- Integrate with your current CRM, email service provider, or marketing automation platform
- Set up A/B Testing
- Set up Dynamic Text Replacement
Monitoring
- Monitor current campaigns and A/B Testing, adjust accordingly
- Provide reporting for current campaign
- Campaign reporting as well as overall digital marketing analytics and reporting